MonBonKado
Find the perfect gift near you
Initial Situation
MonBonKado is a 100% local gift card marketplace in Martinique, dedicated to promoting local businesses and the pleasure of giving locally. The platform targets individuals, works councils (CSEs), and merchants, with the goal of offering a modern and purpose-driven alternative to national platforms. The project aims to modernize an experience considered outdated by providing a simple, fast, and secure purchasing journey, while supporting the local economy and the cultural authenticity of the region.
Goals to Achieve
Modernize the local gift card purchasing experience
Make it easy for individuals and CSEs to buy and use gift cards
Support local businesses and drive traffic to partners
Become the leading local gift solution in Martinique
Challenges to overcome
Website perceived as outdated
Make the platform attractive to a digitally savvy audience
Meet the needs of multiple target groups (individuals, CSEs, merchants)
Simplify usage without complicating partner management
Ensure trust in payments and gift validity
Solutions Provided
Website redesign with a modern and welcoming interface
Secure 3-step checkout, optimized for mobile
Complete back-office to manage profiles, gift cards, and partners
Enriched partner pages and simplified gift card management
Local SEO optimization to dominate gift card searches
Results Achieved
Strengthened positioning as the leading local gift solution in Martinique
Simplified purchasing journey adapted for desktop and mobile
Increased visibility for merchants and partners
Technical foundation ready for future regional expansion
Visit the website
Explore MonBonKado's final achievement and discover the user experience we created.
