ProEvent97
The calendar of professional events in Martinique.
Initial Situation
Finding a professional event in Martinique was difficult: announcements were scattered across different networks and the existing tools were designed for parties. Without a clear and credible platform, organizers lacked visibility and professionals missed out on valuable opportunities.
Goals to Achieve
Centralize professional events into one agenda
Increase visibility for local event organizers
Simplify access to information and registrations
Challenges to overcome
Lack of a centralized platform bringing together all professional events in one place
Ticketing tools mainly designed for festive events and not adapted to professional or business needs
Difficulty attracting and engaging an international audience interested in professional events
Solutions Provided
Creation of a platform dedicated to centralizing all professional events in a clear and structured way
Multichannel communication strategy using WhatsApp, Instagram and LinkedIn to reach a wider audience
Use of AI automation to efficiently inform users and promote events in a timely manner
Results Achieved
Ranked first on Google for professional event searches in Martinique
+300 professional events listed
+10,000 unique visitors in a few months
First international visitors, notably Canada
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Explore ProEvent97's final achievement and discover the user experience we created.
What Our Client Says
"This platform was born from a personal observation: while attending events, I met many professionals, but finding these opportunities in Martinique was far too complicated. With a colleague, we came up with the idea of a centralized agenda. This project was a new challenge for me, and the beta version results, with already very encouraging statistics, confirm that we are meeting a real need."
